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“It is unprecedented from an evolutionary standpoint.” As soon as people could go online they were using it as a way to find partners to date and have sex with.In the 90s it was Craigslist and AOL chat rooms, then and Her friends smirk, not looking up.“Tinder sucks,” they say. At a booth in the back, three handsome twentysomething guys in button-downs are having beers.They are Dan, Alex, and Marty, budding investment bankers at the same financial firm, which recruited Alex and Marty straight from an Ivy League campus.Hookup culture, which has been percolating for about a hundred years, has collided with dating apps, which have acted like a wayward meteor on the now dinosaur-like rituals of courtship.
Everyone is drinking, peering into their screens and swiping on the faces of strangers they may have sex with later that evening. “Ew, this guy has Dad bod,” a young woman says of a potential match, swiping left.“It’s like ordering Seamless,” says Dan, the investment banker, referring to the online food-delivery service.“But you’re ordering a person.”The comparison to online shopping seems an apt one.Mobile dating went mainstream about five years ago; by 2012 it was overtaking online dating.In February, one study reported there were nearly 100 million people—perhaps 50 million on Tinder alone—using their phones as a sort of all-day, every-day, handheld singles club, where they might find a sex partner as easily as they’d find a cheap flight to Florida.